Case Study: Fighting Pain
The Problem
An early stage biopharma company wanted to learn more about the competitive landscape for analgesics for the treatment of specific pain triggers. The company had hit an major milestone in the development of their product but needed to gain additional market intelligence before entering the next phase. With an important deadline looming, the product management team needed instant expertise in order to move forward.
Critical Issues
Rapid Insights Credentialed Expertise Variety of Perspectives
The Solution
Within 24 hours of receiving the customer’s request, Maven delivered a dozen highly qualified pharmacologists, biochemists, and pain management experts. The customer conducted Telephone Consultations with six of the experts, validating their targeted approach and discovering two additional unmet needs in the market relevant to their product.
“Maven provided us with incredible results in a fraction of the time we expected. Next time we’ll skip our old approach to market mapping and use Maven instead.”
– Senior Product Manager
