Case Study: Recommended Dose (Manufacturing Partners)
Problem
The Director of Outside Innovation and Technology at a multinational consumer goods company was tasked with evaluating manufacturing partners in India for various medications and products. Specifically, the customer needed to understand the major players who were manufacturing over-the-counter (OTC) pharmaceutical goods (ie. painkillers, vitamins/mineral supplements, cold/cough medications), and quickly gather information about their credibility. The customer had a list of providers to begin with, but feared he had overlooked potential manufacturers, and wouldn’t be able to uncover the accurate company snapshot he required.
Critical Issues
Follow-Up Survey     Anonymity    Multiple Perspectives
The Solution
The director’s Maven Advisor quickly sourced dozens of qualified experts in pharmaceutical manufacturing, regulatory requirements, and product development. After an initial Telephone Consultation screening, Maven arranged for an Extended Consulting engagement with one of the respondents who was a pharmaceutical consultant in New Delhi whose academic and professional focus specialized in the regulatory and manufacturing environment in India. Within 10 days of the submitting request to Maven, the customer understood the key OTC pharmaceutical manufacturing partners in the market, and had a comprehensive report of each provider’s reputation for product quality, financial stability and regulatory status. His team was able to move forward with their market expansion efforts quickly and confidently to seize this emerging market opportunity.
“Many thanks again – especially for your support and proactivity on this across the holiday. There is very valuable insight and feedback in this synopsis.”
– Senior Director, Business Strategy Lead
