Alternative Materials
Case Study: Bounding Over The Competition (Performance Materials Expert)
Maven helps a product development team innovate into a new market, thanks to a performance material expert who shares an unusual and highly durable material.
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Case Studies
Case Study: Show Me the IP (Consumer Electronics IP Strategy)
The new product development team at a major tobacco company needed an effective consumer electronics IP strategy to bring their disruptive product to market.
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Case Studies
Case Study: Bathroom Talk (WOCN Nurses)
An anonymous Survey allows WOCN nurses to discretely share patient feedback on the sensitive topic of ostomy products, including possible improvements.
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Alternative Materials
Case Study: It’s Getting Hot in Here (Alternative Materials)
Maven helps a R&D team research alternative materials to satisfy consumers' shifting preferences and develop a lightweight alternative to down and polyester.
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Case Studies
Case Study: Crunch Time (Hybrid Snack Foods)
Maven helps a food and beverage manufacturer stay ahead of the hybrid snack foods trend to strengthen product development and maximize financial returns.
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Case Studies
Case Study: Meet the Flexitarians
Maven helps a food company learn more about the burgeoning flexitarian movement and evaluate how to develop products for the flexitarian market.
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Case Studies
Case Study: Why Are You Wearing That? (Wearable Technology)
Case Study: Why Are You Wearing That? The Problem The corporate strategy and competitive insights group at a growing apparel company was interested in learning more about ...
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Case Studies
Case Study: The Magic Potion (Beverage Formulation)
Case Study: The Magic Potion The Problem The manufacturing engineering team at a food and beverage company was working on a new formula for a cold beverage. The team ...
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Case Studies
Case Study: Don’t Stress (Stress Management Research)
Case Study: Don’t Stress (Stress Management Research) The Problem The consumer science team of the home healthcare division of a leading consumer packaged goods company was considering ...
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Case Studies
Case Study: Beauty Sleep
Case Study: Beauty Sleep The Problem A leading cosmetics company was considering developing a skin care product that contained a sleep aid. Before proceeding with research and ...
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